Author Archive

Start Strong, Finish Memorably with a Killer End Tag in Your Advertising

Start Strong, Finish Memorably with a Killer End Tag in Your Advertising

What is an End Tag for a Commercial? Broadcast spots are all about getting information across to your audience. You’ve put work into your product and delivered it in a catchy way, adding emotion or humor to make the spot more memorable. But what about the ending? Don’t let all that work go to waste [...]

October 10, 2018

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by: FUSE

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Tags: 3D Animation, Branding, Industry Trends, Marketing, VFX

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Categories: 3D Industry Trends, Marketing

Why Redshift is Our Favorite Rendering Engine

Why Redshift is Our Favorite Rendering Engine

Redshift Rendering Software: What is It? We've been asked a lot about the different software our team uses. As a 3D animation studio, the rendering engine we use is particularly important. The FUSE team has used and experimented with a lot of 3D rendering programs over the years, but for our high-quality production work, our [...]

October 2, 2018

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by: FUSE

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Tags: 3D rendering, Industry Trends, Product Rendering, Redshift, Rendering Software

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Categories: 3D Industry and Programs, 3D Rendering

Drive Traffic to Your Trade Show Booth (and Away from Competitors)

Drive Traffic to Your Trade Show Booth (and Away from Competitors)

Trade shows are an excellent way to show off your new products and connect one-on-one with existing and new clients. People travel hundreds of miles to attend trade shows, many of whom have buying power and are looking to make connections with vendors. But getting people to your booth isn’t always easy. The average exhibition [...]

September 10, 2018

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by: FUSE

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Tags: Marketing, Product Rendering, Trade Show, Trade Show Graphics

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Categories: 3D Rendering, Marketing

Why You Should Ditch Photography Sets for Zero Waste 3D Rendering

Why You Should Ditch Photography Sets for Zero Waste 3D Rendering

Photography vs 3D Rendering: What You Should Know Interested in replacing photography with 3D rendering for your business or to showcase your products? 3D rendering can provide significant benefits over photography shoots. When deciding between product photography and 3D rendering, brands must consider several factors, including cost, scalability, and technical precision. Product photography, while capable [...]

August 14, 2018

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by: FUSE

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Tags: 3D rendering, Marketing, Product Rendering

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Categories: 3D Rendering

Why VR Is Too Big to Ignore

Why VR Is Too Big to Ignore

To say that the Virtual Reality (VR) industry is rapidly growing would be an understatement. By 2025, the global VR market is expected to reach $48.5 billion. Active user numbers are on the rise, VR headset sales are skyrocketing, and big tech players like Apple are hinting at releasing their own hardware to access VR [...]

July 23, 2018

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by: FUSE

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Tags: Industry Trends, Marketing, VR

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Categories: 3D Industry Trends, VR

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